Where will your ski money stretch the farthest this season?

Lucky skiers heading to European resorts this ski season: prices are down in three-quarters of 22 popular European resorts surveyed in a new report.

Ski center of Vogel, Triglav natural park, Julian Alps, Slovenia
The Julian Alps, Slovenia

The Slovenian resort of Kranjska Gora is the least expensive resort to purchase a ski pass, hire ski equipment and drink and eat out. Like many other resorts, the prices for ski equipment, lift passes, ski school, meals and drinks in Kranjska Gora have dropped significantly – six percent over the past 12 months. But what made it this year’s winning location was the low cost of ski tuition – under half that of nine other resorts.

This year the PostOffice Money report includes Bardonecchia in Italy for the first time.  Not only is this the highest position ever achieved by an Italian resort in the 11 years since the Post Office has been carrying out these surveys, but three other Italian resorts – Sestriere, Cervinia and La Thuile  – feature in the best value top 10 as well. It’s a strong challenge to Eastern Europe, which usually dominates the best-value locations, from one of the ‘Big Four’ ski countries: Austria, France, Italy and Switzerland.

Europe’s best value top 10 ski resorts:

  1. Kranjska Gora, Slovenia
  2. Bardonecchia, Italy
  3. Bansko, Bulgaria
  4. Sestriere, Italy
  5. Morzine, France
  6. Ellmau, Austria
  7. Cervinia, Italy
  8. Soldeu, Andorra
  9. Ruka, Finland
  10. La Thuile, Italy
Panoramic view of Bardonecchia ski resort in the italian western Alps, Piedmont, Italy.
Looking towards the Bardonecchia ski resort in the Italian western Alps, Piedmont, Italy (Editorial credit: MikeDotta /

Prices in Sestriere were down two percent, compared to last year, which made it, easily, the best value of nine world class resorts surveyed for the report (Cervinia, Selva Val Gardena, Val d’Isère, Courchevel, Kitzbühel, St Anton, Wengen and Zermatt).

The biggest price fall was in fifth-placed Morzine, where prices plummeted 13 percent since last season. Morzine is the only French resort of five surveyed to make it into the top 10. However, overall, France is the ski destination to register the biggest drop in costs, including at Les Deux Alpes (down 11%), Serre Chevalier (down 9.3%) and Val d’Isère (down 7.6%).

The PostOffice Money report’s costs included:

  • A 6-day ski pass
  • 6-days’ ski/boot hire
  • Ski school (5-6 half-day lessons)
  • A cup of coffee
  • A small Coke
  • A small (50cl) glass of wine
  • A small (25cl) beer
  • Lunch on the slopes
Skiers set off down a piste in the Morzine resort, part of the Portes du Soleil ski area in France.
Skiers set off down a piste in the Morzine resort, part of the Portes du Soleil ski area in France.

Note: Savings are from reductions in real on-the-ground prices, and from a more favourable sterling to euro exchange rate compared to last year.

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